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  • Advice for First-time Exhibitors: 10 Costly Mistakes to Avo
    You've just decided to attend your first consumer trade show as an exhibitor. You have money in your marketing budget to spend on booth space, but the hardest decision is deciding which sho..

    Leesa Barnes , 2009-05-30 15:12

  • Adopt the 'T' Method to Sales Performance Improvement
    What's your approach to sales training? Do you have a process that defines which sales performance competency to train to and what impact it will have on selected performance silos if the ..

    Jeff Hardesty , 2009-05-01 15:32

  • Additional Sales for No Extra Cost
    Did you know that it costs about 5 times more to acquire a new customer than it does to sell to an existing one? Why then is customer service generally so bad? I'm constantly i..

    Conrad Hoe , 2009-04-24 08:36

  • Accepting Responsibility for Your Sales Success
    That we live in a time of relentless and pervasive change is no longer news to anyone. There is one important implication of this situation that continues to be a challenge. That is that ou..

    Dave Kahle , 2009-03-04 08:05

  • A Standardized Company Sales Plan - Good Idea or Bad?
    I came across an article today that explains how companies can successfully implement a company-mandated sales plan and be sure that all of the salespeople are following it. I ..

    Frank Rumbauskas , 2008-12-31 04:51

  • A Sales Process Must be Certified to be Successful
    If you were required to certify your sales process to be listed as a sales manager, could you? If you are like me, you have followed or taught so called “proven” sales processes. ..

    Steve Martinez , 2008-12-16 01:03

  • A Profitable Growth Formula for Sales Managers
    Sales organizations that successfully achieve profitable revenue growth do so through a sales system encompassing sales focus, the integration of organizational and people competencies, a ..

    John Tallitsch , 2008-12-02 20:55

  • A Fracas in the Franchise - Keep Your Customers by Keeping
    As a previous owner of a Franchise I know the importance of maintaining employee commitment, loyalty and enthusiasm in maximising customer satisfaction, generating positive customer percept..

    Philip Lye , 2008-11-08 23:36

  • A Fairy Story
    Once upon a time there was a factory that produced nuts, bolts and washers. There was a highly efficient production line dedicated to each, and each production line ended in an area called ..

    John Coldwell , 2008-11-08 09:28

  • A Coach's Handbook For Sales Managers
    This article may be reprinted in its entirety with express written permission from Nicki Weiss. The reprint must include the section “About the Author”. Quote of the ..

    Nicki Weiss , 2008-11-06 23:41


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